My Little Paris – Direction Artistique

Art Direction & Content Creation

Paris based digital media house & e-commerce

My Little Paris is a media bringing the best addresses of Paris directly to you. Collaborating with notorious brands, as well as niche parisian partners, My Little Paris creates engaging digital and physical experiences for their audience. A dream-like, hand-drawn style denotes MLP’s visual universe. Pastel and soft colors combined with real and surreal elements give the creations an enchanting flaire.

A showcase of projects for which I was in charge of the art direction and creation. The deliverables included scenography, posters, digital platforms, social media content and newsletter visuals.

Newsletter Visuals

Art direction and creation of the visuals accompanying the biweekly newsletter of My Little Paris – Secret and unusual Parisian addresses sent to your mailbox.

*click the image to see the article

Scenography

Here an example of scenographic work at My little Paris. My little Big Christmas” was a solidarity Christmas party held at the office of My Little Paris. The different media’s (My Little Paris, Boldie, Tapage) readers & followers were invited to a variety of workshops around Christmas.

The Art direction for the event including event logo, scenography, decoration, posters, newsletter and social media visual and media templates to present the different media. The calligraphy is handwritten by Manel Gherdaoui.

In the spirit of solidarity we did not buy any decoration but hand crafted all the signs and posters and recycled past years Christmas decorations.

Digital Platform & Social Media Content

Finding the balance between the graphical world of the partner brand and My Little Paris’s universe. Art direction and figma prototype for a custom digital platform where visitors can find the different locations of a partner event.Check out the platform here !